Native Advertising

7 Major Publisher Issues in 2020

February 24, 2020

Working with dozen’s of the world’s best publishers, we talk with our partners everyday on the overall challenges facing both their business and the overall 2020 media landscape. Here’s our take of 7 major issues that publishers face.

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Native Advertising

How Ad Tech Partners Could Actually Cost Publishers Revenue

February 7, 2020
Ad tech partners are built into the publisher ecosystem to give them much-needed revenue…but what happens when their technology actually ends up costing a publisher revenue? As many publishers renew their focus on organic search rankings and SEO, media brands are relearning how to play by Google’s rules, and those rules heavily include page load time as a major factor in determining organic page rankings.
News

Revcontent Launches Industry-First Video Marketplace

January 21, 2020
Revcontent launches video marketplace to give social media advertisers a new avenue for open web traffic. As the only native network to offer video content styles to advertisers, this innovative solution was built in response to high demand from clients who will now have the ability to upload their own video content.
News

7 Reasons to Test Out the New Revcontent

May 29, 2019

We heard you. There were features and improvements to the Revcontent network that advertisers and publishers desperately needed. After talking to some of the largest news and media companies on the web, we realized we…

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