Leading CBD brand, Tommy Chong’s CBD, hits 533% profitability on scaled Revcontent ad spend with help of Brax’s third-party optimizer to manage thousands of dollars a day in budget.
Developing Performance Creatives with Revcontent
May 18, 2020
There’s no better way to increase volume without hurting your bottom line than to optimize your images and headlines for the highest CTR possible. Here’s how to build high performance creatives on Revcontent.
The Ultimate Native Advertising Guide for 2020
November 26, 2019
The Ultimate Native Advertising Guide for 2020 Everything You Need to Know About Native Advertising and Making It Work for You As a marketer, you are always looking for the best ways to reach your…
Best Holiday Marketing Tips from Advertising Experts
November 19, 2019
We spent the week asking our Revcontent experts for their best holiday marketing tips and here’s a roundup of our team’s favorite ideas for making your holiday spending better than ever.
Taboolabrain: An Op Ed
October 3, 2019
A candid perspective on what Taboolabrain means for publishers reliant on content recommendation revenue.
Native Advertising Mistakes to Avoid
August 19, 2019
You Haven’t Narrowed Down Your Audience Those that have a thorough understanding of their specific audience are most likely to achieve great results with native content. If you aren’t sure where to start, creating audience…
3 Essential Native Content Tips
August 7, 2019
Nail down your target audience Those that are aware of their potential audience are most likely to achieve great results with native content. It’s important to consider your audience’s demographic factors. If you aren’t sure…
3 Reasons to Invest in Native Advertising
July 24, 2019
Native advertising provides a large number of benefits for publishers and advertisers alike. Check out these three reasons why your business should invest in native advertising: Increase Brand Awareness One of the top priorities for…
5 Tips for Writing Native Advertising Headlines
July 16, 2019
Your headlines are what helps users determine whether your ad is worth clicking on or not. This is one of the most important aspects of your content strategy, so we’ve put together 5 tips that…
How Do Personas Relate to Native Advertising?
July 12, 2019
You’ve probably heard the term ‘personas’ before, but what exactly does this mean and why is it important? What is a persona? Buyer personas refer to a fictional character that is created to represent a…
