Marketing

Mobile Marketing Tips for an On-The-Go Audience

August 6, 2019
A Mobile-Friendly Website A mobile-friendly website is one of the most important factors in engaging mobile users. You should ensure that the design and navigation on your site is seamless, nondisruptive and fast-loading. Your buttons…
Marketing

Brand Awareness: Powerful Campaign Examples

July 31, 2019
Brand-awareness is a crucial part of your success. It’s the level of recognition that people have with your brand. This begins with people having knowledge about your brand in the first place. If your customers…
Marketing

3 Tools for Measuring Brand Awareness

June 20, 2019

What is brand awareness? Brand awareness refers to how familiar people are with your brand. For example, most people don’t think twice about purchasing a Coca-Cola product compared to a lesser-known competitor, because it’s so…

Read more
Marketing

How to Create a Strong Call-To-Action

June 12, 2019
Your call-to-action is one of the most important aspects of your marketing efforts. Whether it’s getting users to read your blog post, subscribe to your newsletter or sign up for your services, your CTA is…
Marketing

4 E-Commerce Trends That Drive Sales

June 10, 2019
Consumers are shopping online more than ever, with e-commerce sales expected to surpass 735 billion by 2023. With so many shoppers researching products online, it is crucial for e-commerce brands to stay ahead of the…