Revcontent Names Omar Nicola as CEO

Omar Nicola Revcontent CEO

SARASOTA (December 5, 2018) – Revcontent, one of the leading content discovery platforms, named Omar Nicola as the company’s next CEO to replace Founder and current CEO, John Lemp, who will remain as Chairman of Revcontent’s Board of Directors. Nicola previously co-founded Kixer, a mobile advertising technology company that connects publishers and users with mobile […]

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Charlie Terenzio

Brand Manager

Revcontent Recognized with “Best Overall AdTech Solution” Award

Revcontent MarTech Breakthrough Award for Best Overall AdTechSolution Content Recommendation

Revcontent Recognized with Prestigious 2018 MarTech Breakthrough Award SARASOTA (Aug. 22, 2018) – Revcontent, one of the world’s largest content recommendation networks, today announced that it was named the winner of the “Best Overall AdTech Solution” award by MarTech Breakthrough, an independent organization that recognizes the top companies, technologies and products in the global marketing […]

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Charlie Terenzio

Brand Manager

How to Spread Brand Awareness Online

How to Spread Brand Awareness Online

No matter your industry or niche, having a strong online presence should be a top priority for your organization these days. Now more than ever before, consumers of all types engage with businesses, publications, marketers and brands almost entirely online. However, if you’re a younger company with a smaller reach currently, this can seem like […]

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TechCrunch: Revcontent & CEO John Lemp “trying to get rid of misinformation with help from the Poynter Institute”

CEO John Lemp recently said that thanks to a new policy, publishers in Revcontent‘s content recommendation network “won’t ever make a cent” on false and misleading stories — at least, not from the network. To achieve this, the company is relying on fact-checking provided by the Poynter Institute’s International Fact Checking Network. If any two independent fact checkers from International Fact Checking flag a story from the Revcontent network as false, the company’s widget will be removed, and Revcontent will not pay out any money on that story (not even revenue earned before the story was flagged).

Revcontent and CEO John Lemp were recently featured in an article by TechCrunch and Senior Writer Anthony Ha for their efforts to combat fake news and misinformation. “CEO John Lemp recently said that thanks to a new policy, publishers in Revcontent‘s content recommendation network “won’t ever make a cent” on false and misleading stories — at least, […]

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John Lemp

CEO & Founder

New AutomaticRev Program Guarantees 50% Revenue Uplift for Media Publishers

AutomaticRev Revcontent Guaranteed Revenue Program

SARASOTA (August 10, 2018) – In order to help media publishers meet their revenue goals more consistently, Revcontent today announced a new program called AutomaticRev ‘Revenue you can depend on’ which offers a 50 percent guaranteed uplift in revenue for Revcontent’s adfeed product compared to other content recommendation feeds. The AutomaticRev guarantee program allows publishers […]

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Charlie Terenzio

Brand Manager

Best Practices for Native Advertising

best practices native advertising

Between the rising costs of online advertising and increasing concerns over banner blindness,  it’s never been more important than now to ensure your digital marketing strategies are effective. Which is why many advertisers, marketers and publishers alike are utilizing native advertising to see better results. However, this doesn’t mean this practice will automatically generate a […]

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