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Revcontent Launches Industry-First, Patent-Pending “Revcontent Audience Targeting” Designed To Increase Engagement

It’s our goal to always put our partners in control and give them the most powerful technology to grow their brands. We recently launched our industry-first, patent-pending Revcontent Audience Targeting designed to increase engagement and brand awareness through advanced retargeting. A game-changing tool never before seen in content recommendation, Revcontent’s patent-pending Audience Targeting allows partners to retarget users based on their past interactions on a site.

Retargeting is one of the most effective conversion tools, resulting in a 400% boost in ad response and 50% higher conversion rates, according to CMO.com, and, previously, retargeting has been unavailable to content recommendation. As the first native network to take this innovative approach and launch it as a premium engagement tool, our partners can retarget their users, driving them back to their site. Revcontent Audience Retargeting allows you to reach 150 billion premium placements around the world through our exclusive network, bringing your users back to your site again and again. Creating custom audiences gives your campaigns a highly targeted audience.

John Lemp, Revcontent CEO and Founder, said, “We pride ourselves on constantly providing new technology that allows our partners to maximize their revenue and engagement. Revcontent Audience Targeting is another way Revcontent puts advertisers and publishers in complete control.”

Benefits of Revcontent Audience Targeting

  • Massive uplift to sales and page engagement
  • Increase brand awareness
  • Drive users back to your site
  • Reach 150 billion premium placements around the world

revcontent audience targeting

 

Sign up to test how Revcontent Audience Targeting increases your sales and page engagement.

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Richard Iwanik-Marques

Richard is the Chief Marketing Officer at Revcontent.