Revcontent Continues Focus on Control and Transparency with the Development of Interest Targeting

revcontent interest targeting

As the first content recommendation network to develop many technology innovations such as audience retargeting and the first user interest personalization tool, Revcontent is again the first to create Interest Targeting. With a level of hypergranularity comparable to Facebook or Twitter, Revcontent built Interest Targeting at the request of brands and media companies. Interest Targeting […]

Read More

Katherine McDermott

Brand Manager

Facebook’s Push for Authentic Communication

facebook change

Yesterday, Facebook announced a change that’s been a long time coming – shifting the focus to authentic communication versus clickbait headlines.  Specifically, Facebook is targeting headlines they deem “clickbait.” Facebook is upfront in laying out the exact criteria they’re examining when going through these headlines. Even more specifically, they’re looking at accounts where people click […]

Read More

Katherine McDermott

Brand Manager

Reverse Engineer Facebook’s New Feed Update: 50 Phrases to Avoid

facebook clickbait

News Feed FYI: Further Reducing Clickbait in Feed At Revcontent, our team used machine learning technology to create a list that’s actually useful for navigating this change, keeping your organic reach, and avoiding getting bumped down in Facebook’s newsfeed. Check out more details here. The headline exaggerates the article to create misleading expectations for the […]

Read More

Katherine McDermott

Brand Manager

Listverse, the Original Top 10 site, Partners Exclusively with Revcontent for Publisher Quality Control and Brand Protection

listverse revcontent partnership

Today, Revcontent announces its exclusive partner, Listverse. Listverse is the original Top 10 site, specializing in engaging and unique content. Listverse partnered exclusively with Revcontent for their industry-leading technology that delivers unparalleled engagement and revenue, backed by Revcontent’s dedication to data integrity. Listverse serves over 30 million pages a month with content that specializes in […]

Read More

Katherine McDermott

Brand Manager

Revcontent Video Overlay Launched for Seamless Content Context

revcontent video overlay

As users desire more and more video content, it’s critical to create a native video experience for users and fully embrace video as a technology. The Revcontent Technology Team saw a gap on video portrayal on content recommendation widgets and created a completely customizable tool, Revcontent Video Overlay, to give users the context of the type of content […]

Read More

Richard Iwanik-Marques

Chief Marketing Officer

Reuters Partners with Revcontent for Increased Mobile Revenue and Brand Protection

revcontent reuters partnership

Welcome to the Revcontent family, Reuters! We’re excited to add another top tier media company into our growing list of branded media partners. With a shared love for the freedom of ideas and idea discovery, Reuters and Revcontent’s partnership is based on the love for editorial independence, integrity and freedom. We’re excited to partner with Reuters to connect […]

Read More

Katherine McDermott

Brand Manager

Revcontent Partners with Google For Better User Experience on Mobile

revcontent google amp partnership

Months ago, Google reached out to us concerning Google AMP (Accelerated Mobile Pages), its latest and greatest project designed to create a faster and open mobile web. In an effort on Google’s part to support the highest quality advertising solutions, Revcontent partnered with Google to continue creating a better experience for users on mobile. As […]

Read More

Richard Iwanik-Marques

Chief Marketing Officer