Revenue Growth Meetings Available for Media Publishers at 2018 IAB Annual Leadership Meeting

Who will survive, thrive, and die in the emerging direct brand economy? Legacy brands and their suppliers are struggling with growth, while more customized, data-enriched, consumer-centric brands are thriving. The 2018 IAB Annual Leadership Meeting will uncover marketing, data, and organizational strategies that will help brands, publishers and their partners compete in a world with […]

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Charlie Terenzio

Brand Manager

Revcontent Partners with Google For Better User Experience on Mobile

revcontent google amp partnership

Months ago, Google reached out to us concerning Google AMP (Accelerated Mobile Pages), its latest and greatest project designed to create a faster and open mobile web. In an effort on Google’s part to support the highest quality advertising solutions, Revcontent partnered with Google to continue creating a better experience for users on mobile. As […]

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Richard Iwanik-Marques

Chief Marketing Officer

Revcontent Adds New Advertiser Control With Brand Targeting Tool

revcontent brand targeting

To give our partners the absolute best tools for optimization and granularity, we recently launched another industry-first targeting tool, Revcontent Brand Targeting. As the only content recommendation network to offer Brand Targeting, Revcontent’s partners now have another option to further optimize campaigns, maximizing performance and engagement. John Lemp, Revcontent CEO and Founder, said, “We pride ourselves […]

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Richard Iwanik-Marques

Chief Marketing Officer

Easy Tricks to Drive Traffic from Content Recommendations

content recommendation engine

When partnering with a content recommendation engine, you’re in the perfect position to drive high-quality traffic to your site. However, based on your data, you know some campaigns perform significantly better than others. How do you determine what components of a campaign are successful and what doesn’t connect with your audience? Optimization is key to testing out what performs the best for your audience.

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John Lemp

CEO & Founder