Revcontent Integrates with Adjust.com for Advanced Mobile Attribution and In-App Analytics

Measuring the effectiveness of mobile campaigns has always been challenging. Mobile ad spending hit $100M in 2016 alone. For the first time, mobile advertising represented more than half of all digital advertising revenue, yet according to Forrester Research, 67% of marketers say that they can’t measure their ROI on mobile.     We’re excited to […]

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Morgan McAbee

Public Relations Assistant

Revcontent Launches “RevMore” to Increase Audience Engagement and Visibility

revcontent revmore

This week, the Revcontent technology team created yet another tool designed to maximize mobile performance for publishers. As screens become smaller and smaller, it’s key for publishers to maximize their space while maintaining a great user experience.  Research shows 83% of users say a “seamless experience across all devices is very important,” so mobile ad […]

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Richard Iwanik-Marques

Chief Marketing Officer

Revcontent Adds New Advertiser Control With Brand Targeting Tool

revcontent brand targeting

To give our partners the absolute best tools for optimization and granularity, we recently launched another industry-first targeting tool, Revcontent Brand Targeting. As the only content recommendation network to offer Brand Targeting, Revcontent’s partners now have another option to further optimize campaigns, maximizing performance and engagement. John Lemp, Revcontent CEO and Founder, said, “We pride ourselves […]

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Richard Iwanik-Marques

Chief Marketing Officer

3 Ways Revcontent Maximizes Your ROI

Working with Revcontent is a content recommendation experience like no other. Revcontent powers 150 billion content recommendations per month, and while we’re not the largest network, our platform is second to none. The Revcontent Tech Team developed the most intuitive, transparent, and fully self-serve content recommendation platform on the market. With the ability for users […]

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Meaghan Otto

Brand Specialist

Revcontent Launches Industry-First, Patent-Pending “Revcontent Audience Targeting” Designed To Increase Engagement

revcontent audience targeting (2)

It’s our goal to always put our partners in control and give them the most powerful technology to grow their brands. We recently launched our industry-first, patent-pending Revcontent Audience Targeting designed to increase engagement and brand awareness through advanced retargeting. A game-changing tool never before seen in content recommendation, Revcontent’s patent-pending Audience Targeting allows partners […]

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Richard Iwanik-Marques

Chief Marketing Officer

Introducing Revcontent Mobile Toaster

revcontent mobile toaster

In 2013, mobile web browsing bypassed desktop web browsing for the first time, and that split keeps growing. As mobile becomes the dominant device, brands need to figure out how to optimize their main source of revenue for mobile: advertising. Most mobile ads slow page loading speed, and Hubspot says 40% of users will abandon a page if it takes more than 3 seconds to load. Hubspot’s research also shows that intrusive ads are one of the top reasons users abandon sites.

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Richard Iwanik-Marques

Chief Marketing Officer