Revenue Growth Meetings Available for Media Publishers at 2018 IAB Annual Leadership Meeting

Who will survive, thrive, and die in the emerging direct brand economy? Legacy brands and their suppliers are struggling with growth, while more customized, data-enriched, consumer-centric brands are thriving. The 2018 IAB Annual Leadership Meeting will uncover marketing, data, and organizational strategies that will help brands, publishers and their partners compete in a world with […]

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Charlie Terenzio

Brand Manager

How Publishers Can Grow Audiences With Facebook’s News Feed Changes

Last week, Facebook announced it was rolling out an update to the News Feed algorithm, aimed at prioritizing content from friends and family and limiting the reach of content from publishers and brands.   Facebook CEO Mark Zuckerberg stated that based on feedback from the Facebook community, “posts from businesses, brands and media — is […]

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Morgan McAbee

Brand Strategist

Ok Google, tell me about voice assistance

With recent advancements in AI and natural language processing, voice-enabled digital assistants are being integrated into everything from our smartphones and TVs to our vehicles. According to Google, 20% of mobile search queries submitted via its app are through voice search. Consumers are increasingly opting to search for things with their voices rather than typing.  […]

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Morgan McAbee

Brand Strategist

Revcontent Releases Widget Optimization Templates for Higher Efficiency and Granularity

Revcontent is always innovating and expanding to better serve our partners, so we are excited to announce the release of optimization templates within Revcontent’s Widget Optimizer. Our advertising partners now have the opportunity to apply pre-created Target Only or Blacklist templates to their boosts, making boost optimization even easier and more granular than ever before. […]

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Morgan McAbee

Brand Strategist

Three Benefits Behind Revcontent’s Partnership with Ranker

Ranker Revcontent Partnership

Earlier this week, we announced a partnership with Ranker, a leading digital media company for opinion-based, crowdsourced rankings on just about everything that will help us to deliver more personalized content to consumers that visit Revcontent media partner websites such as Newsweek, and Reuters. So how does this partnership help publishers and advertisers who are […]

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Charlie Terenzio

Brand Manager